SEO Strategy

How to get your content into People Also Ask boxes. Data-backed strategies, content formats, and tools for PAA optimization.

A proven step-by-step framework for ranking on Google in 2026. From technical SEO to content quality to link building — everything you need.

The 12 SEO trends that will define 2026 — backed by data, not hype. AI search, zero-click, E-E-A-T, GEO, and more.

Topical authority is the #1 way low-DA sites outrank established competitors. Here is exactly how to build it with content clustering and strategic coverage.

The complete guide to winning featured snippets. Data-backed strategies for paragraph, list, and table snippets that earn Position Zero.

SEO vs PPC compared with real cost data, ROI benchmarks, and a decision framework. Which channel wins in 2026?

I’ve written over 400 articles that ranked on page one. Some hit top three within two weeks. Others sat on page two for months until I figured out what was missing. The difference wasn’t writing quality—I can write. The difference was understanding that SEO content writing is a completely different discipline from regular writing. Different…

I’ve built links for over 100 client domains in the past decade, and here’s what nobody tells you: most link building advice is recycled garbage from 2018. The strategies that actually work in 2026 are different—not because Google changed everything overnight, but because the competitive landscape evolved faster than most SEOs keep up with. This…

I’ve saved dozens of pages from the digital graveyard. Pages that dropped from position 3 to position 18 in four months. Articles losing 60% of their traffic while I watched, paralyzed by not knowing what to fix first. The worst part? I didn’t notice until it was almost too late. A 15% drop one month…

I research keywords for 12+ clients every month. Some months it’s 15. I’ve done this for e-commerce sites selling plastic sheets, Airbnb coaching programs, medical supplement brands, and local tour companies. The process I’m about to walk you through isn’t theory—it’s the exact workflow I use to find keywords that actually rank and convert. Keyword…

I’ve tracked SEO ROI across more than 50 campaigns over the past decade. The question I get most often isn’t “how do I rank higher?” or “what keywords should I target?” It’s simpler and more important: “Is this actually making me money?” Good question. Because if you can’t prove SEO is profitable, you shouldn’t be…

Every page that ranks on Google has one thing in common: content that answered a searcher’s question better than everything else on the page. That’s the core of any SEO content strategy — creating pages so useful, so thorough, and so well-structured that search engines can’t help but surface them. I’ve written over 500 SEO…